• Social Media

    5 Things Tea Companies Need to Stop Doing on Instagram

    Instagram is probably the social media platform that I use the most. There’s an awesome sense of community there and I love being able to connect with other tea fanatics around the world. It’s also a great way to discover new tea companies. That being said, there are some things that tea companies do on Instagram that drive me crazy. I’m writing about it here in the hopes that I can get through to at least a few of the perpetrators. Using Stock Photography I see a lot of companies using nothing but the same terrible stock photos that everyone else uses, most often from freeimages.com. This comes across as very commercial and impersonal. It…

  • Social Media

    Even More Awesome Tea Creators of YouTube

    Almost three years ago I wrote a blog post called Awesome Tea Creators of YouTube. Things have changed a bit since then. Some of the channels on the original list aren’t active anymore and several new channels have come onto the scene as well. It was high time that I put together another list. Teacups and Blossoms Rebekah has so much energy and passion for tea that is positively infectious. We had the pleasure of meeting in NYC last year and she’s exactly the same in person. It’s her mission to make tea fun and approachable for everyone. Tea End Blog Gabby at Tea End Blog has a great channel that is an…

  • Social Media

    What Tea and Social Media Means to Me

    Last week was spent in Las Vegas at World Tea Expo (you all expect in-depth coverage next week). It’s an event that I look forward to every year, mostly because it’s a time of connecting in person with those who I usually only converse with online. I thought this might be a great opportunity to share my thoughts about what tea and social media mean to me. The topic is particularly timely because I just gave a seminar on this very subject. When I first discovered tea, I was living in a bit of a vacuum. Dorming at a college about forty miles away from home meant that it was just far enough…

  • Social Media

    Snapchat for Tea Lovers

    Social media has always been a huge part of my tea experience and my latest obsession is Snapchat. That’s right, it’s not just for teenagers! The main purpose of Snapchat is to share live, in the moment pictures and videos. It’s a bit more off the cuff and less polished than Instagram. The other major difference is that your posts can only be viewed for 24 hours. A warning: viewers can take screenshots so you should still be careful about posting anything you wouldn’t want to have out in the world. Content posted to your story (the Snapchat equivalent of a timeline) is viewable by everyone who follows you but you can also…

  • Social Media

    The Tea Lover’s Guide to Reddit

    Part news website, part social network, part message board; Reddit is all of these things rolled into one. Following reddiquette can go a long way towards making sure that you enjoy your experience. Like any public forum, there are trolls but if you ignore them they will usually go away. Everyone gets along pretty well for the most part though. Overall, I’ve found it to be a great place to connect with fellow tea lovers and share information. There does seem to be a bit of a group bias against Teavana but they usually keep things within reason. Reddit is a little hard to navigate at first but once you’ve subscribed to a…