• Connect

    The Trouble with Tech Startups and Tea

    Last year I wrote a bit of a rant about crowdfunding and the issues that it presents the tea world. Not much has changed since then but the recent demise of tech startup Teforia got me thinking about this subject again. Dan Bolton’s article on World Tea News provided some great insights into why this happened but there was one glaring issue that I haven’t seen discussed. The trouble with tech startups is that they all try to solve a problem that doesn’t actually exist! Tea Robots Aren’t Necessary People have been drinking tea for a very, very long time. There hasn’t been much in the way of technological innovation (with the possible exception…

  • Connect

    5 Things Tea Companies Need to Stop Doing on Instagram

    Instagram is probably the social media platform that I use the most. There’s an awesome sense of community there and I love being able to connect with other tea fanatics around the world. It’s also a great way to discover new tea companies. That being said, there are some things that tea companies do on Instagram that drive me crazy. I’m writing about it here in the hopes that I can get through to at least a few of the perpetrators. Using Stock Photography I see a lot of companies using nothing but the same terrible stock photos that everyone else uses, most often from freeimages.com. This comes across as very commercial and impersonal. It…